Rubedo: ASA Breach ruling

Posted 16 August 2012

A consumer laid a complaint with the ASA arguing that Rubedo was still making claims that their product can result in weight loss, when their is no evidence that it does, and contrary to the previous ASA ruling which found that there was no evidence that the product has any efficacy.

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Posted 10th August 2011

Rubedo is a weight-loss product that claims:

Rubedo Lifestyle Weight Loss System
• Lose Weight Fast
• Reduce your appetite
• Increase your fat burning
• Look and feel great

Mmmm…. Really? There is enough to make one not believe these claims and argue that this is probably another weight-loss scam.

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