I argued to the ASA that Supreme Slim:
- Could not prove that the mix of ingredients in this product would result in weight-loss
- That the claim that the product was completely herbal was a lie
- That it tries to give the impression that it is registered with the Medicines Control Council
- That the name "Supreme Slim" is misleading – "slim" gives the impression that the product can result in weight loss.
How did the ASA rule?… Read the rest