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Prevagen: FTC and New York State Attorney General action

Posted 16 January 2017

Prevagen, which claims to “improve memory”, is available in South Africa:

Imported by Zenith Biomedical, it is also sold through www.wantitall.co.za

We have previously pointed out that a class action suit has been launched against the American manufacturers. Now the USA Federal Trade Commission and New York State Attorney General has stepped in.

The Federal Trade Commission and New York State Attorney General have charged the marketers of the dietary supplement Prevagen with making false and unsubstantiated claims that the product improves memory, provides cognitive benefits, and is “clinically shown” to work.
[FTC, New York State charge the marketers of Prevagen with making deceptive memory, cognitive Improvement claims: Widely advertised supplement touted to improve memory in 90 days. FTC news release, Jan 9, 2017]

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