Posted 10 June 2013
Platinum Lifestyle Products selling Magnesium Inflama Spray continues to scam consumers by making false claims for their products. In this instance, a further complaint was laid with the ASA. The ASA concluded that:
Given the Platinum Lifestyle Products’s / Magnesium Inflama Spray’s apparent disregard for the previous rulings and the requirements for proper substantiation as per the Code, the Directorate imposes a sanction on the Platinum Lifestyle Products / Magnesium Inflama Spray.
Platinum Lifestyle Products / Magnesium Inflama Spray is ordered to submit any and all advertising for any of its products to the ACA Advisory Service for pre-publication advice. Only advertising that has been pre-approved by the ACA may be accepted by media owners.
An Ad Alert to this effect will be issued to all ASA members, requesting them not to accept any advertising for any of Platinum Lifestyle Products / Magnesium Inflama Spray’s products … Read the rest