Swainston’s / Simillimum take a hard knock

Posted 13 December 2013

Dr. Francesca L.N. Swainston is a homeopath based in Cape Town. She has for a number of years advertised a number of health products on her website as well in the print media (in particular, Simillimum-for weight loss). Despite numerous ASA rulings, she simply ignored the requirements to furnish proof for the claims being made, and continued to mislead consumers.

A consumer activist, Kevin Charleston, reported her conduct to the Allied Health Professions Council of South Africa (AHPCSA), the regulatory body of among other, homeopaths.

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