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USN Archives - Page 7 of 8 - CAMcheck

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Archive | USN

USN Pure Protein Bar – ASA ruling

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Posted 10 October 2013

As with other USN products, the claims are simply outrageous and mostly nonsense. USN claims for their Pure Protein Bar that eating this will result in the following benefits: “• Promotes lean muscle tissue gains, • Muscle protection, • Weight management, • Sufficient glycogen for energy …” 

We said, nonsense! Rubbish! Show us the money! 

USN were unable to.

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Biogen Tribulus – ASA ruling – 11 September 2013

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A consumer complaint was laid with the ASA against Biogen’s (a USN/Dis-Chem product) packaging of its “Tribulus Max” Testosterone Booster product. The complainant specifically objected to the following claims:

  • “Testosterone Booster”.
  • “Increases Energy & Stamina”.
  • “Libido Enhancer”

Biogen submitted a copy of an amended label for its product. The amended label does not feature the claims “Testosterone Booster” or “Libido Enhancer” as disputed by the complainant. It also now stated “may help with energy and stamina”.

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USN Phedra-Cut Hardcore – ASA Ruling

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Posted 10 June 2013

This is a convoluted ruling and essentially consist of two aspects:

1. A new complaint ruling by the ASA against USN Phedra-Cut Hardcore, and

2. An appeal by USN against sanctions being instituted against USN.

Difficulty to exactly fathom out the result of the appeal – appears that the Appeal committee accepted that USN should have been consulted prior to sanctions being instituted, but nonetheless will impose sanctions but first requesting from USN what sanctions they feel are appropriate!

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USN Fat Block – Lie, no proof that it blocks fat

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Posted 07 May 2013

This is a great example of how pseudoscience has been utilised, i.e., evidence from a computer model used to claim an ingredient will have a beneficial effect in humans, without proving it. A consumer laid a complaint against USN Fat Block that claims “CLINICALLY PROVEN”, “QUALITY INGREDIENTS”, and “Supports Weight Loss”. In fact, similar claims for the ingredient used, Neopuntia, was previously ruled against by the ASA. (It is clear from this that USN cannot be trusted at all.) 

The ASA examined the evidence supplied by USN and agreed, there is no proof that this product works at all, and therefore ruled against the claims as well as the name of the product.

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USN Phedra-Cut LipoXT product – ASA ruling

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Posted 7 April 2013

 A consumer laid a complaint against a range of claims being made for USN Phedra-Cut LipoXT. The ASA weighed up the evidence in support of the claims and found it to be insufficient, and ruled against USN concluding: USN has to “[R]efrain from using the advertisement and claims again in future unless new substantiation has been submitted and accepted by means of a new Directorate ruling (refer Clause 4.1.7 of Section II of the Code).”

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USN Weight loss product’s claims are ‘misleading’

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Weight loss product’s claims are ‘misleading’

Wendy Knowler – The Star

January 30 2013 at 12:18pm

http://www.iol.co.za/lifestyle/weight-loss-product-s-claims-are-misleading-1.1461143 

Ultimate Sports Nutrition’s Phedra-Cut Hardcore “aggressive weight control agent” has become the latest of its products to be found by the Advertising Standards Authority (ASA) to be misleading consumers with marketing claims about its efficacy that have not been substantiated. 

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USN Phedra-Cut Hardcore – No proof!

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Posted 18 January 2013

USN continues to deceive consumers with either exaggerated or unsubstantiated claims. This is particularly true for their Phedra-Cut range – all making unsubstantiated weight-loss claims. There is not a single study to confirm that a single one of USN’s Phedra-cut range, has efficacy (or for that matter, most of their products), i.e., works. 

In this instance, the ASA has become aware that USN continues to claim that they will alter their unsubstantiated claims, but USN then simply generates new false claims.

It appears that the ASA have now become fed-up with USN: “Given the respondent’s apparent pattern of providing undertakings as opposed to evidence for its efficacy claims, the Directorate will consider whether or not additional sanctions in accordance with Clause 14 of the Procedural Guide should be imposed on the respondent.” 

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USN Phedra-Cut Lipo XT – ASA ruling

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Posted 01 August 2012

A consumer complaint against a USN advertisement which appeared on a website promoting the “USN 12 week challenge”. In essence, the complainant submitted that the contestants’ initial body fat percentages appear to be within normal ranges. However, the end body fat percentages are not comparable to the given appearance, is unhealthy (because it is below the levels of essential body fat percentages) and unrealistic and physiologically unattainable. The advertising is false with regards to the alleged body fat percentages attained at the end of the challenge, and is glamorising life threateningly low body fat percentages, and implies that the product can help an individual achieve physiologically impossible body fat percentages. 

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Biogen Andrenal Boost nonsense

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Posted 12th August 2011

There are a number of companies selling products that claim to treat “adrenal fatigue”. I have previously highlighted on CamCheck the nonsense claims of Solal for their product for “adrenal fatigue”, called “Burnout“. 

A consumer laid a complaint with the ASA against a similar product being made by USN. USN simply withdrew their claims rather than try to defend them. Indeed, USN makes a number of products with claims which could only be described as baloney. Oxygen-enriched water is probably the worst culprit although many of their products come close to this one.

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Protein supplements give no benefit to athlete’s performance

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04 July 2011
Posted 11 July 2011

Researchers in the Department for Health conclude that protein-based sport drinks are of no benefit to the performance of athletes.

The sports drink industry makes millions of pounds from selling drinks and other supplements to people who want to increase their energy and stamina while exercising.

But when scientists reviewed the effects of the supplements they found they offered no more benefits than the protein found in a normal balanced diet.

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