Posted 31 May 2016
On 17 April 2016, the journalist, Elaine Swanepoel drew our attention in the Afrikaans Sunday newspaper, Die Rapport, to USN targeting and marketing to sport supplements to children. Bizarrely, according to the report: “Yet says Albe Geldenhuys, head of USN, to Die Rapport, that primary school children should not under any circumstances be using supplements”. The text of this article, and commentary, is reproduced here.
In the South African Sports Medicine Association (SASMA) May 2016 newsletter, the selling of sports supplements to schoolchildren is addressed.
“SASMA considers such aggressive marketing as highly irresponsible, dangerous and somewhat unethical as the youth who are involved in the schooling system are vulnerable targets”