New advertising authority takes firm stand against quackery

Posted 14 December 2020

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Board says it will rule even on advertising claims by companies that are not members

The Advertising Regulatory Board (ARB) has made it clear that it will rule against companies that make unproven medical claims, even if those companies are not members of the ARB.

ARB is a self-regulating authority, and its members join it voluntarily. There has been an ongoing debate dating back to the ARB’s predecessor, the Advertising Standards Authority (ASA), as to whether it can make rulings about the adverts of non-members.

The ARB replaced the Advertising Standards Authority (ASA) after the latter went into liquidation in 2018.

The ARB has in recent months ruled that members should remove advertisements by three companies claiming the medical efficacy of their products. All three advertisements were broadcast on M-Net during the evening. M-Net is a member of the Read the rest

Sédatif PC – does it work?

Posted 10 December 2020

A complaint was laid with the ARB (Advertising Regulatory Board) objecting to the claims that this product is effective for stress, anxiety and minor sleep disorders. The complainant noted that stress and insomnia are disabling conditions, which means consumers would expect a product making these types of claims to be supported by objective evidence.

Furthermore, the principle of homeopathic medicine manufacture, is to dilute the primary ingredient (which in itself has no evidence of treating these conditions), to a point where the product contains no residual molecules of its original respective ingredients. Imagine diluting panado to a point where there is not a single molecule of panado left in the tablet, and then claiming it will alleviate your headache.

In other words, according to my argument, this product is no better than simply drinking a teaspoon of tap water. If you have stress, anxiety and minor Read the rest

Zinzino: 17 unsettling things you need to consider

Posted 10 December 2020

I have been asked by a number of readers about Zinzino. 

Zinzino is a MLM (Multilevel marketing) company, very similar to Herbalife, Amway etc. 

Multilevel marketing (MLM) is a strategy that some direct sales companies use to encourage existing distributors to recruit new distributors. In MLM schemes, there can be hundreds or thousands of members worldwide, but relatively few earn meaningful incomes from their efforts, indicating a possible pyramid scheme. Investopedia

There is no robust evidence to confirm that these products have any significant clinically proven benefits over other vitamin supplements.

A number of relevant questions and answers regarding this company, and its products, can be found at this site which asks:

Curing the world of all its ailments, lengthening the human lifespan, and hitting a million customers in the next few years are just a few of their ambitions. But can Read the rest

Ruling against ads for Homemark products – including detox tea and nail treatment – following complaints

Posted 07 December 2020

Dec 06, 2020, 10:04 AM
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