Marcelle du Plessis / BodyDetox / Platinum Lifestyle / Miracle Magnesium

Posted 28 September 2013

Marcelle du Plessis is the CEO/owner of Body Detox ( and trading as Platinum Lifestyle.

MarcelleDuPlessis_s SANYO DIGITAL CAMERA  

Marcelle du Plessis is the individual behind Miracle Magnesium products, a series of scam health products that claim to be able to assist or treat a range of conditions. Not only is there not a single study confirming the claims for these products, in fact, there is no evidence that the individual ingredients can result in many of the claims being made. In fact, the claims are completely contrary to known physiology which has been very well studied. Big scam. 

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Answering Our Critics

Posted 25 September 2013

[quote]Some people don’t like what we have to say on Science-Based Medicine. Some attack specific points while others attack our whole approach. Every mention of complementary and alternative medicine (CAM) elicits protests in the Comments section from “true believer” users and practitioners of CAM. Every mention of a treatment that has been disproven or has not been properly tested elicits testimonials from people who claim to have experienced miraculous benefits from that treatment.[/quote]

This article, by Harriet Hall, and posted to Science-Based Medicine, beautifully responds to the numerous criticisms leveled at CAMCheck. As she explains: “Our critics keep bringing up the same old memes, and it occurred to me that rather than try to answer them each time, it might be useful to list those criticisms and answer them here.” (This is part one. Part two continues here.)

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Quantum SCIO-EPFX Scam

  • Posted 23 September 2013

The Quantum SCIO-EPFX or also known as Scio Full Body Scan, or simply SCIO-EPFX is a major scam being used on consumers in South Africa. SCIO stands for Scientific Consciousness Interface Operation system.

Promoters of the product claim the following for it: “The SCIO is a sophisticated and profound energetic medicine system, derived from the SCIO [Quantum Xrroid Consciousness Interface]. It incorporates electro-dermal screening, stress testing and biofeedback. It is a computerized system that both tests and balances the body at the subtle energy level. It integrates the sciences of mathematics, quantum physics, fractal dynamics, subspace theory, electronics, and computer programming. The therapies include the following modalities: naturopathy, homeopathy, acupuncture, chiropractic, energetic medicine, psychology, aromatherapy, reflexology, colour therapy, Neuro- Linguistic Programming, biofeedback and Rife Resonator. It also incorporates knowledge of metaphysical subjects to bring a unique synergistic perspective to natural healing.”

Just reading this should alert Read the rest

Slimbetti scam continues, no remorse

Posted 23 September 2013

chrisgrindlayjasminegrindlay2 We have previously highlighted the scam artists, Chris and Jasmine Grindlay, the owners of Slimbetti, who continue to scam consumers.

They have also ignored ASA rulings and continue to trade knowing full well that their products have no proof of working, and in fact, in some cases, proof why the products are not likely to work.

A breach complaint was laid with the ASA for their advert placed in Finesse magazine. The ASA wrote to the Grindlay’s asking for a response, and as noted in the ruling: “. . . . the respondent advised that it had received the documentation, but had no desire to respond. It asked the Directorate not to disturb it again.

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Copper bracelets and magnetic wrist straps flunk arthritis test

Posted 22 September 2013

A well designed study has found that wearing a magnetic wrist strap or copper bracelet had no practical value for patients with rheumatoid arthritis. The study involved 70 patients who were randomly assigned in various sequences to wear a standard (1502 to 2365 gauss) magnetic wrist strap and three control devices: a demagnetised (<20 gauss) wrist strap, an attenuated (250 to 350 gauss) magnetic wrist strap, and a copper bracelet. No differences among the groups were found for pain, inflammation, disease activity, disability, or medication requirement patterns. 

From: Consumer Health Digest #13-35, September 19, 2013

Richmond SJ, Gunadasa S, Bland M, MacPherson H. Copper bracelets and magnetic wrist straps for rheumatoid arthritis: Analgesic and anti-inflammatory effects: A randomized double-blind placebo controlled crossover trial. PLOS ONE 8(9), 2013.
Department of Health Sciences, University of York, Heslington, York, United Kingdom, 2 Health Services Research Unit, University of Read the rest

How to spot a health hoax

Posted 17 September 2013

An excellent article by Susan Erasmus and published on Health24.

Joost and the ‘miracle cure’: Here’s how to spot a medical hoax.

[gn_quote style=”1″]Joost van der Westhuizen last week claimed to have been cured from motor neuron disease by ‘detox specialist’ Anton Neethling. It now appears that Neethling has a criminal record and doctors are sceptical about his curative powers. Here’s how to spot bogus cures and bogus doctors.[/gn_quote]

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Biogen Tribulus

Posted 16 September 2013 

BiogenTribulusBiogen Tribulus Max claims to be a product that boosts testosterone (“Testosterone Booster”). Well, if we were to purchase and use this product, we would expect it to do exactly that. So we evaluated the evidence by checking a number of sources including Natural Medicines Comprehensive Database. No suprise that there was no evidence to support the claims for the individual ingredients, never mind the mix of ingredients.

So the question is, how can this product claim to be a testosterone booster? The company could not supply any evidence to support the claims – hence the ASA ruled against the claims. Am I suprised? Not at all – Biogen is a brand co-owned by USN and Dischem.

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Cupping therapy – what nonsense?

Posted 11 September 2013

A consumer lodged a consumer complaint against Dr Maroula Lambis’s print advertising appearing in the Cape Times during July 2013.

DrMaroulaLambisThe advertisement provides a quick description of what the practice of “cupping therapy” entails, and explains that this, inter alia, “improve[es] circulation by removing toxins, congestion and inflammation … brings nutrient rich blood to the affected area, facilitating the body’s healing process”.

It also specifically lists the following conditions under the heading “Cupping Therapy”: “Joint pain • Muscular tension • Sports injuries • Colds, flu, asthma • Anxiety, stress • Detoxification • Headache, sinusitis • Migraine • IBS, indigestion”

The complainant submitted that there is little evidence that dry-cupping (the procedure advertised) has any efficacy in treating any symptoms.

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Biolife Joint Support – ASA ruling

Posted 11 September 2013

A consumer referred to the claims for this product, listed below, stating that: “The advertiser has presented these claims above as true – as an expression of opinion. These claims are largely false or not possible for the advertiser to substantiate.”

The ASA agreed with numerous aspects of the complaint.

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Ab Circle Pro – No proof?

Posted 11 September 2013

abcircleproThe Ab Circle Pro claims to do a number of effects, from creating a flat washboard stomach, to losing weight. The UK ASA received a complaint from a consumer who felt that the claims were not possible.

The company selling the device were not able to support their claims with much proof.

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