MHRA warns public of potentially-dangerous sports supplements

Posted 30 July 2012

The Medicines and Healthcare products Regulatory Agency of the UK (MHRA) today warned people to be wary of buying illegal sports supplements because they might contain dangerous ingredients that could cause kidney failure, seizures and heart problems. 

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Inversion Femme – ASA ruling

Posted 27 July 2012

A consumer complaint  against a print advertisement for Inversion Femme appearing in the Rooi Rose magazine during February 2012 was laid with the ASA.  It contains, inter alia, the following claims: • look younger, naturally; • at last the signs of ageing can be reversed without painful surgery; • … scientific studies in women who used the product at least twice a day for two months, showed that 50% of them had reduced hair loss, 70% showed a strengthening of nails and 27% an improvement in figure.

In essence the complainant submitted that he was unable to find any evidence that supports the claims made for this product. The ASA examined the evidence supplied by the company, and agreed with the consumer that the claims were not sufficiently supported by evidence.

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Ultima Fat Away – ASA breach ruling

Posted 22 July 2012

In December 2005, after a process of arbitration in terms of Clause 16 of the ASA Procedural Guide had been completed, the Directorate ruled that the following claims could not “be substantiated based on scientific studies”: • “Effectively blocks fat absorption”; • Helps eliminate existing body fat”; and • “Energises and boosts metabolic rate”. The respondent at the time (Advanced Health Foods CC) was instructed to withdraw the claims with immediate effect. A consumer submitted that the respondent is still marketing the product in stores and on its website with the same claims as before and any claims regarding weight-loss efficacy are unproven. This is clearly a breach of the previous rulings.

The pharmacist, Brent Murphy (of Solal Technologies) substantiated the claims for the product and the ASA initially ruled in favour of Ultima. Arbitration was requested and was performed by Prof. Tessa vd Merwe Read the rest

A Vogel Molkosan – ASA ruling

Posted 22 July 2012

A consumer lodged a consumer complaint against a print advertisement promoting “Molkosan” as “The centuries old ‘whey’ to good health”. The advertisement appeared in the Sunday Times, and contains, inter alia, a testimonial. In essence the complainant submitted that the testimonial is effectively making a “before and after” claim which requires suitable substantiation. In addition, it makes an efficacy claim insofar as weight loss is concerned, and therefore also requires evidence.

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Bio-Strath – ASA ruling

Posted 17 July 2012 

In SANP “Bio-Strath” / R Jobson / 18390 (6 March 2012), the Directorate ruled, inter alia, that the claims being made for the product were not substantiated. In this ruling, the ASA reviewed new substantiation submitted and came to a different conclusion.

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Rayma Balance Bracelet – ASA breach ruling

Posted 16 July 2012

Rayma Balance Bracelet placed an advert in a newspaper making the same unsubstantiated claims previously ruled against by the ASA. Rayma appears to be deliberately ignoring the ASA’s previous rulings – not surprising considering that the claims being made for this bracelet makes no physiological sense at all. The ASA agreed with a consumer complaint that this was a breach of previous ASA rulings, and ruled against the company with the institution of sanctions but suspended for a period.

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DNA Diet – ASA breach ruling

Posted 16 July 2012 

A consumer complained that the DNA Diet was continuing to make unsubstantiated claims for the product on their website:

The ASA agreed.

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Arthroplex warning

Posted 15 July 2012

Thousands of people with arthritis were today warned by the Medicines and Healthcare products Regulatory Agency (MHRA) not to buy a potentially-dangerous unlicensed and unproven medicine for arthritis and other medical conditions which can be sold for as much as £168.00 for a 12-month’s supply.” 

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Kinesio Taping

Posted 11 July 2012

 Kinesio Taping is a method of applying a particular plaster to the body in a specific way, nowadays often seen used by rugby players and other sports people. Physiologically does not appear to make sense. Is there any evidence that it works?

The UK ASA evaluated the evidence and found the evidence very inadequate.

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Bleach-based cure-all online remedies, e.g., MMS, could kill

Posted 05 July 2012 

Bleach-based cure-all online remedies could kill, warns government

UK buyers told to avoid Miracle Mineral Solution and Chlorine Dioxide Solution, which are often posted from abroad

Rebecca Smithers, Wednesday 4 July 2012 14.54 BST

The government’s food watchdog is advising consumers to steer clear of two “cure-all” supplements – widely available for sale on the internet – as bleach-based, sodium chlorite solutions could cause serious health problems and even death.

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